Good Golf
Custom, hand-drawn script word mark with a playful hook, literally. The flowing descender and extended swash of the “G” cleverly transform into the shaft of a golf club, finished with a stylized clubhead that’s instantly recognizable. This integrated design element doesn’t just look sharp, it tees up the brand’s identity in a way that feels intentional, polished, and full of personality.
The top loop of the “G” subtly echoes the arc of a golf swing, capturing that satisfying, full-body motion. It adds a sense of movement and rhythm, like a well-timed backswing at the top of the turn. Combined with the bright, confident color and bold wordmark beneath, the logo feels energetic and approachable—ideal for a clothing brand aiming to keep golfers looking good while they’re chasing birdies.
